An SSL protects your customers by encrypting sensitive data like usernames, passwords
and credit card numbers as they pass through your site.
Customers are looking for it - visitors want to know the sites they visit are secure.
Higher Google search ranking. Google uses SSL as a ranking signal. SSL encrypted sites will be ranked higher than non-encrypted sites.
"HTTPS everywhere" is a movement led by Google, Mozilla, and Apple, just to namea few, to make the Internet a safe place by default. HTTPS is not a nice-to-have anymore, it's a must-have.
Browsers are or will be calling out non-secure sites with warnings and alert messages.
Big security breaches grab the headlines, but in reality small businesses are at a higher risk. There's a rise in cyber attacks on small business simply because they're easy targets. Small business owners are less aware and less equipped to handle attacks.
80% of cyber attacks could be stopped by adopting simple basics such as an SSL.